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Social media 'aids cooperation' at work

13/08/2009 Social media 'aids cooperation' at workThe use of social media in the workplace has been advocated by a business expert.

By utilising the internet to stay in touch with colleagues and customers, employees can improve their ability to collaborate, communicate and cooperate, according to socialmediaexplorer.com.

However, this does not extend to using tools such as Facebook and Twitter for purposes unrelated to work.

Jason Falls, a social media consultant and blogger on socialmediaexplorer.com, believes that workers can boost their training and career progression by adapting to the new opportunities the internet offers.

He said: "Social media tools and technologies essentially help people communicate and collaborate more efficiently.

"Why wouldn't you want that inside the enterprise? First, it gives your employees a much greater sense of pride in a company that embraces innovation and empowers them to use it."

Another company to recommend the use of social media to firms is Reality Digital, which indicated that web communication can help to cut costs.


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